iKhaya le Themba, meaning Home of Hope in IsiXhosa, is an education centre for orphaned and vulnerable children living in Imizamo Yethu, an informal settlement nestled on the side of the mountain in the Hout Bay valley. The organisation provides a safe place for children to be loved, nurtured, fed, and educated in an after-school context. After our last partnership on the Sound of Hope project, we teamed up again to find a different way to raise awareness and funds.
“Zana was a natural fit for the project. Their patterns are playful and trendy, aligning with the look and feel we envisioned for the project, and as a business, they are committed to changing lives for the better.” Wilton Ackeer, Creative Director at 34° Cape Town.
Designer prints, designed by children
To kickstart the project we facilitated a painting workshop at iKhaya so the children could design the patterns.
“The Arts are so important in the development and education of our children”, says Susan Hill, Director of iKhaya le Themba.
During the workshop the children were encouraged to explode their imaginations with paint on paper, then we took each child’s artwork into our studio. Here we scanned the paintings and picked out any interesting shapes, brushstrokes, and characters. These elements were then used to create a range of once-off patterns. Working closely with Zana, the chosen pattern was transformed into a limited-edition tote bag, complete with an iKhaya le Themba tag.
“The children had so much potential and their energy was infectious, we returned to the office with so much inspiration to create bags designed by them.
iKhaya le Themba is such a beautiful place and we were very grateful to be able to have worked on this project.” Sue and Robyn Britz, Zana Founders.
The good that does good
The tote bags are available now and the proceeds from each sale go directly to iKhaya le Themba so they can continue changing the lives of children in South Africa through educational support, love, nurture, and care.